Selected Work
A reflection of seventeen years of distinctive design.
A selection of work shaped by different ideas, challenges and ambitions, spanning brand creation, campaigns, creative direction and design across a range of industries.
I │ F Creative Studio is a creative design studio focused on building brands from the ground up and transforming ideas into clear, thoughtful and visually distinctive identities and experiences. Our perspective is shaped by seventeen years of creative direction spanning global campaigns for names like Ford, BMW Motorrad and Gulf Bank, and a fashion label built entirely from the ground up.
A selection of work shaped by different ideas, challenges and ambitions, spanning brand creation, campaigns, creative direction and design across a range of industries.
Building distinctive identities with clarity, purpose, and lasting impact.
Shaping creative vision from concept to execution with purpose and precision.
Designing packaging that elevates products through thoughtful detail and considered presentation.
Creating cohesive visual campaigns that connect brands with their audience.
Creating refined publications and corporate communications with structure, clarity, and purpose.
Creating purposeful digital content that strengthens brand presence with consistency and impact.
Sumaiya Alsharhan
Founder & Creative Director
I │ F Creative Studio is an independent creative practice dedicated to building brands with clarity, purpose and lasting impact. Founded by Sumaiya Alsharhan, the studio combines strategic thinking with refined design to create distinctive identities.
Her path runs from Creative Director of bazaar magazine, through campaign work for Gulf Bank, Ford, KFAS and EQUATE, to founding and running SIMA — an independent fashion label she built end-to-end, from first sketch to retail. That range is the studio's foundation: equally at home defining a brand from nothing, or sharpening a direction that already exists.
Whether your vision is fully formed or still taking shape, I │ F Creative Studio helps you give it a cohesive, distinctive identity.
